Basic Brand Guide – $500

Provides the visual foundation for consistent branding.

Details:

  • One logo concept developed following a 30–60 minute discovery session.
  • Two rounds of revisions.
  • Full-color and monochrome versions.
  • Primary logo usage guidelines (placement, minimum size, and color options).
  • Color palette with primary and up to two secondary colors.
  • Typography recommendations for headlines and body text.
  • Final files delivered in multiple formats: PNG, SVG, and EPS (suitable for web and print).
  • Guidance delivered as a 1-page PDF and a Canva Brand Kit.

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Enhanced Brand Package – $1,000

An intermediate branding solution for clients needing more exploration and guidance than the Basic Brand Guide but not the full scope of the Full Brand Package. This package includes an expanded discovery process, multiple logo concepts, and an enhanced brand guide to ensure visual consistency.

Details:

  • Discovery Session
    • A 60-minute session to explore your business’s goals, target audience, and competitive landscape.
    • Includes a brand questionnaire and a summary of key insights to guide the design process.
  • Logo Design
    • Two logo concepts exploring different creative directions.
    • Includes up to two rounds of revisions on the selected concept.
    • Final logo files provided in multiple formats: PNG, SVG, EPS, and PDF.
  • Enhanced Brand Guide
    • Expanded logo usage guidelines (placement, clear space, acceptable/unacceptable usage).
    • Color palette with primary, secondary, and accent colors (HEX and RGB codes).
    • Typography recommendations for headlines, subheadings, and body text, with font hierarchy.
    • Brand voice and tone overview with example messaging.
  • Format
    • Delivered as a digital package, including:
      • A professionally designed PDF for the brand guide.
      • A Canva Brand Kit for easy application of branding assets.
  • Timeline: 3–4 weeks

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Full Brand Package – $2,500

A comprehensive branding solution that provides a cohesive visual identity, voice and tone for messaging and strategic guidance. This package is ideal for businesses seeking in-depth discovery, creative logo exploration, and a complete brand guide to ensure consistency across all touchpoints.

Details:

  • Advanced Discovery Session (90 minutes):
    • A deep dive into your business’s goals, values, target audience, and competition.
    • Includes a comprehensive brand questionnaire and follow-up summary with actionable insights.
  • Three Logo Variations:
    • Exploration of different creative directions with three unique logo concepts.
    • Includes up to three rounds of revisions on the selected concept.
    • Final logo files delivered in multiple formats: PNG, SVG, EPS, and PDF.
  • Complete Brand Guide:
    • Full logo usage guidelines (placement, clear space, acceptable/unacceptable usage).
    • Comprehensive color palette with HEX, RGB, CMYK, and Pantone codes.
    • Typography system with font recommendations for headlines, subheadings, and body text.
    • Brand voice and tone guidance, including example messaging for consistency.
    • Supporting visual elements, such as patterns, icons, or textures.
    • Mockups for key applications (e.g., social media, packaging, signage).
  • Format:
    • Delivered as a combination of digital files and a professionally designed PDF for the brand guide.
    • All assets are organized in a shared drive or delivered via email for easy access.
  • Timeline: 4–6 weeks

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Landing Page Design – $500

A custom single-page website tailored to client goals, such as lead generation or event sign-ups.

Details:

  • Responsive design optimized for desktop, tablet, and mobile.
  • Basic SEO setup, including meta title and description.
  • Integration of a contact form or call-to-action button.
  • Up to two rounds of revisions.
  • Published on a user-friendly platform (WordPress, Wix, or Squarespace, based on client preference). A preview link is provided for review before final launch.

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Landing Page Copy – $250

Engaging, brand-aligned content crafted for a landing page.

Details:

  • Up to 300 words divided into a headline, subhead, core content, and a call-to-action.
  • Delivered as a Word or Google Doc for client review.

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Website Copy (1,000 Words) – $500

Clear, engaging, and optimized content for a multi-page website.

Details:

  • Up to 1,000 words of custom-written copy for up to five pages.
  • Example pages: Home, About Us, Services, Blog Overview, Contact.
  • SEO-optimized content, with keyword research if applicable.
  • Delivered as a Word or Google Doc for client review.

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Website Design (5 Pages) – $1,200

A fully responsive, multi-page website designed to engage visitors and achieve business goals.

Details:

  • Custom design and development of up to five pages (e.g., Home, About, Services, Blog, Contact).
  • On-page SEO, including title tags, meta descriptions, and alt text for images.
  • Integration with client-provided tools (e.g., booking systems or email sign-ups).
  • Up to three rounds of revisions.
  • Published on a user-friendly platform (WordPress, Wix, or Squarespace). Final website link and login credentials provided to the client.

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Revisions Beyond Package Limits (New Concepts) – $150

Major revisions requiring new concepts or designs beyond the original scope.

Details:

  • One or more new concepts tailored to feedback or changing project requirements.
  • Includes one round of revisions for the new concepts.
  • Delivered in the same format as the original project (e.g., PDF, JPG, or PNG for designs; Word or Google Doc for text).

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Revisions Beyond Package Limits (Text Edits) – $50

Minor revisions to previously delivered text, such as copy adjustments or factual updates.

Details:

  • Revisions to existing text, with changes clearly highlighted for review.
  • Delivered as an updated Word or Google Doc.

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Advertising Campaign Graphics – $400

Custom graphics designed to support paid advertising campaigns and drive engagement across platforms.

Details:

  • Three ad variations optimized for multiple platforms (e.g., Instagram, Facebook, LinkedIn).
  • Additional graphics available upon request (priced separately).
  • Up to two rounds of revisions.
  • Delivered as JPG or PNG files, with sizing optimized for ad platform specifications.

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Blog Post Writing – $300

Engaging, SEO-optimized blog posts that build authority and connect with your audience.

Details:

  • One blog post of up to 750 words, written to align with your brand’s voice and target audience.
  • Keyword research and implementation included for SEO optimization.
  • Delivered as a Word or Google Doc for client review and approval.

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Business Card Design – $150

A professionally designed business card that aligns with your branding and leaves a lasting impression.

Details:

  • Custom business card design (front and back) tailored to your brand.
  • Up to two rounds of revisions.
  • Delivered as a print-ready PDF and a digital file (JPG or PNG). Print specifications provided if needed.

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Flyer or Poster Design – $200

A visually appealing flyer or poster designed to effectively promote your event, product, or service.

Details:

  • One custom-designed flyer or poster.
  • Up to two rounds of revisions.
  • Delivered as print-ready and digital files (PDF, PNG, or JPG) suitable for social media or email distribution. Print specifications provided if needed.

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Icon Design – $250

Unique icons created to visually enhance your website, presentations, or marketing materials.

Details:

  • Up to five custom-designed icons tailored to your brand.
  • Additional icons available upon request (priced separately).
  • Delivered as vector files (SVG, EPS) and PNGs in multiple sizes for digital and print use.

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Marketing Asset Design – $300

A professionally designed marketing asset tailored to campaign or business goals.

Details:

  • One design, such as a flyer, poster, business card, or digital ad.
  • Up to two rounds of revisions.
  • Delivered as print-ready and web-ready files in PDF, PNG, or JPG formats.
  • Print specifications provided if needed.

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Social Media Account Setup – $300

Branded and optimized social media profiles for a professional online presence.

Details:

  • Creation and setup of up to three accounts (e.g., Instagram, Facebook, LinkedIn).
  • Optimization of bios, profile images, and cover photos.
  • Linking of accounts to existing websites or scheduling tools.
  • Login credentials and optimization notes provided to the client.

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Social Media Analytics Setup – $100

Tools and training for tracking and interpreting social media performance.

Details:

  • Analytics setup for up to three platforms (e.g., Instagram Insights, Facebook Analytics).
  • A 30-minute training session on interpreting metrics like reach, engagement, and growth.
  • Delivered as a PDF with live training conducted via video call if needed.

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Social Media Caption Writing – $250

Compelling and brand-aligned captions for social media posts, designed to drive engagement and conversions.

Details:

  • Up to 20 custom-written captions tailored to your content calendar and audience.
  • Includes relevant hashtag recommendations.
  • Delivered as a Word or Google Doc for easy copy-pasting.

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Social Media Canva Templates – $400

Custom-designed, reusable templates for branded social media content.

Details:

  • Ten Canva templates for posts like quotes, announcements, or product highlights.
  • Templates customized with the client’s logo, colors, and fonts.
  • Delivered as a shareable Canva link for easy reuse and editing.

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Content Calendar – $250

A structured plan for consistent and engaging social media content.

Details:

  • Suggested post topics and schedules for three months.
  • Content ideas tailored to the client’s brand, goals, and audience.
  • Delivered as an editable Excel or Google Sheet.

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Social Media Engagement Guidelines – $100

A document providing best practices for maintaining a consistent brand voice and boosting social media engagement.

Details:

  • Techniques for responding to comments and direct messages.
  • Suggestions for engagement strategies, such as polls and hashtags.
  • Delivered as a PDF.

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Social Media Initial Post Set – $400

Ready-to-publish social media posts to kickstart online engagement.

Details:

  • Ten custom graphics with captions aligned to the content calendar.
  • Hashtag research included for each post.
  • Delivered as PNG/JPG files for graphics and a Word or Google Doc for captions.

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Social Media Strategy Session – $250

A detailed roadmap for effective social media management.

Details:

  • A one-hour session to define goals, target audience, content themes, and posting frequency.
  • Summary document with actionable recommendations.
  • Delivered as a PDF.

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Social Media Video Package – $1,000

A professionally produced and edited video designed to engage your social media audience and promote your brand, service, or product. This package includes on-location filming at up to two locations, ensuring dynamic and visually compelling content.

Details:

  • Pre-Production:
    • A planning session to define goals, target audience, and key messaging.
    • Development of a simple storyboard or shot list to guide filming.
  • Filming at Two Locations:
    • Up to two hours of total filming time split between two locations.
    • Use of professional equipment, including cameras, stabilizers, and microphones, to capture high-quality visuals and sound.
  • Post-Production:
    • Professional editing of a 30–60 second video optimized for social media platforms.
    • Includes color correction, sound mixing, and basic motion graphics (e.g., logo animation, titles).
    • Background music or sound effects to enhance the video.
    • Up to two rounds of revisions.
  • Format:
    • Delivered as a high-resolution MP4 file optimized for social media (Instagram, Facebook, LinkedIn, or TikTok).
    • Additional formats provided upon request (e.g., vertical or square video).
  • Timeline: 2–3 weeks

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